Communications In Action is a specialist publisher of business and personal performance books and CDs.
We publish NLP books, business and management books and personal change books.
If you have read books such as Frogs Into Princes, or anything by John Seymour and Joseph O'Connor or Sue Knight then you're probably left with a rather dry and abstract impression of the subject of NLP.
Even books by Richard Bandler and John Grinder can be difficult to take in at first.
NLP - Neuro Linguistic Programming - incorporates elements of personal change, hypnosis, even accelerated learning.
You can study to become a NLP Practitioner, Master Practitioner and Trainer at many training organisations internationally.
NLP certification is awarded by a number of bodies; the SNLP (Society of NLP) is the original, created by Bandler and Grinder and now co-owned by Christina Hall.
It's also worth looking into the work and training of people such as Robert Dilts, Paul McKenna, Michael Breen, Tad James, Ian McDermot, Jonathan Altfeld.
NLP was originally based on the work of therapists such as Milton H Erickson, Virginia Satir and Fritz Perlz, and you can find their work and knowledge in books such as Structure of Magic, Patterns of the Hypnotic Techniques of Milton H Erickson, Tranceformations, Reframing, Frogs Into Princes.
Peter Freeth has published 5 books relating to the subject, with applications in business, management, problem solving, culture change and training.
Books such as Change Magic and NLP in Business are valuable both for readers with an interest in NLP and readers looking for general business books.
In recent years, business authors such as Peter Honey, John Whitmore, James Kouzes, Stephen Covey, John Harvey Jones, Zig Ziglar, John Adair, Ken Blanchard, Dale Carnegie, Edward De Bono have been replaced by authors such as Patrick Lencioni (The Five Dysfunctions of a Team), Robert Cialdini (Influence Science and Practice), Steven Levitt and Stephen Dubner (Freakonomics), Richard Templar (The Rules of ...) Malcolm Gladwell.
Malcolm Gladwell's books such as The Tipping Point and Blink have described human and economic dynamics in a new way, based in social science rather than abstract research, and they make interesting reads, even if they are short on practical advice.
Nassim Nicholas Taleb wrote The Black Swan, which is a different angle again on business and society.
There seems to have been a shift from business and organisational theory to individualism, self determinism and the focus of business and advertisers on promoting personal freedom.
The business books which have been most popular in the past 5 years or so have focused on influencing the individual, predicting group behaviour and supporting personal freedom of choice.
Unfortunately, as Michael Bywater points out in Big Babies, freedom is about making a choice, rather than being free to do whatever you like with no consequences.
The boom in life coaching and life coaching books promises ultimate freedom; do what you love, work flexible hours from home, don't judge others lest they judge you and your freedom of choice.
But the only people making a living and having anything like that are the people promoting life coaching training, feeding off the hopes and dreams of others.
Finance companies offer cheap loans and interest free credit cards with no obligation, fuelling the dream lifestyle now and don't worry about it until later.
Our books are practical and innovative, giving you many new perspectives and ways of understanding people and relationships, personally and in business.
The Unsticker and Six Questions give you practical problem solving tools that will ease frustration and give you choice and control.
Change Magic shows you how to lead organisational change.
NLP Skills for Learning shows you how to use NLP as a trainer or teacher.
NLP in Business shows you how to use NLP professionally in any business environment, and shows you practical ways to become a more effective manager, leader, sales person, coach and presenter, whether you are experienced in NLP or new to the subject.
For corporate consultancy services, visit:
www.excellerate.org for business performance consultancy and business coaching
and
www.askrevelation.com for corporate culture, management change, power and politics consultancy
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